"Rip, Pour and Shake!" - Tang Pick and Go Launch

Posted on Thursday, September 16, 2010 by Mr. Tambay



Kraft Foods Philippines
, makers of Tang, welcomes its newest member of their family, Tang Pick and Go.


Tang Pick and Go is the newest discovery of Kraft Foods Philippines that allows kids to make for themselves a delicious and healthy drink while at school. It is hassle-free and it comes with 3 flavors, Orange, Pineapple, and Mangga flavor.

"Tang Pick and Go not only makes nutritious refreshment more accessible, this newest easy-to-prepare Tang variant empowers kids to do things independently like deciding what flavor to drink and preparing in on their own," says Cyn Icasas, Category Marketing Manager for Beverages of Kraft Foods Philippines. "Wherever their sense of adventure may lead them, they can always enjoy their favorite juice along with them."
"Whatever flavor they like - whether they prefer the classic Orange taste or love the more tropical Pineapple and Mangga delights - these kids will no doubt have a blast with the Tang Pick and Go," says Mark de Joya, Brand Manager of Tang.
Last September 12, 2010, kids from Manila, Cebu and Davao, together with Agua Bendita and Momay's child star Xyriel Manabat, joined together as Tang launches the newest baon for every lunchbox at SM Mall of Asia, SM Cebu and SM Davao, simultaneuosly.

The New Tang Pick and Go!
Here at SM Cebu, kids enjoyed free face painting, games and photo booth stations. They also got the chance to design their own lunchbox. Prices were given to kids and mommies who participated and won the games.

Kids waiting for their turn to get their face painted.


Me and Mark Monta tried the Photo Booth Station

Tang Pick and Go is now available at your favorite supermarkets, groceries, and sari-sari stores nationwide. Kids can even have fun preparing their favorite drink with the help of the "Rip, Pour and Shake" dance.
With a sachet just right for a 330ml lunchbox water tumbler, kids will surely find new ways to enjoy this well-loved drink!

Photo Credits: Mark Monta and Kevin Ray Chua